Blake commissioned Ctrlroom to design and develop of a Blog for the online community seeking for advice on or tips on being financial savvy.
Pennywize was the result. Pennywize is a free blog dedicated to providing inspiration and practical ideas to help the South African breadwinners get the most out of their money. With the tagline being “Making Your Money Go Further…”, Pennywize encourages the public to save more money around their home and everyday life in order to be in a position to save enough money to settle a nasty overdue account, or simply just having a little more cash at the end of the month. The blog offer free online tools which the community are able to make use of.